Self-hosted web analytics
You can understand your traffic without shipping every visitor to someone else's advertising platform. Self-hosted analytics keeps the data yours.
Why self-host it
Hosted analytics pays for itself by keeping your visitors' behaviour. Running a lightweight analytics app on your own server means the data stays on infrastructure you control, which is simpler to reason about under the GDPR and honest with your users.
Cookieless is both kinder and easier
Modern privacy-friendly analytics measure traffic without per-user cookies, which means no consent banner to bolt on and less personal data to safeguard. It is a smaller footprint all round — this very knowledge base runs on a site that sets no cookies at all.
Running it
It is a web app and a database like any other — put it behind a reverse proxy, give it a certificate, and back up the database (database backups). For heavier analytical querying over long histories, a column store fits better — see analytics databases.
Still stuck? Mail support@novogara.com — an engineer answers, at any hour. Back to the knowledge base